Social Media

Myspace Redesign to Appeal to Generation Y

 

As we know Generation Y is the term used for the elusive 13 – 35 year old market. This group was known to be notoriously difficult to market to until a little thing called social media came along to help out. Now Myspace has realised it is seriously missing out on their chunk of this Y-pie. Yes... Read more

 

General, Social Media

Google vs. Facebook

 

A social storm may be brewing between the two juggernauts of the digital world. Facebook is trying to make inroads into improving its search offering for users but are nowhere near as effective as Google and Google is trying to become more social by developing various social networks which have so f... Read more

 

General, Social Media

Bebo Nostalgia – Lessons and a Possible Future?

 

AOL must have breathed a sigh of relief when the news of the sale of the social networking site bebo became official last week. The site which cost AOL $850 million two years ago is said to have been sold for a figure less than $10 million to Criterion Capital Partners, an investment firm. While Cri... Read more